Salary: Marketing Senior Manager February, 2023

A marketing manager could make as low as $45,000-$60,000 starting out, but the average salary is $108,000. Advertising, promotions, and marketing managers plan programs to generate interest in products or services. They work with art directors, advertising sales agents, and financial staff members. The average Sales and Marketing Manager salary in the United States is $130,786 as of January 26, 2023, but the range typically falls between $114,792 and $148,756. The average Marketing Manager salary in the United States is $114,604 as of January 26, 2023, but the range typically falls between $100,538 and $131,538.

The Job Outlook tab describes the factors that affect employment growth or decline in the occupation, and in some instances, describes the relationship between the number of job seekers and the number of job openings. The What They Do tab describes the typical duties and responsibilities of workers in the occupation, including what tools and equipment they Marketing manager job use and how closely they are supervised. Marketing managers typically need a bachelor’s degree in a business field, such as marketing, or in a related field, such ascommunications. In addition, completing an internship while in school can be useful. For example, a marketing manager may monitor trends that indicate the need for a new product or service.

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CareerOneStop includes hundreds of occupational profiles with data available by state and metro area. There are links in the left-hand side menu to compare occupational employment by state and occupational wages by local area or metro area. These managers typically have previous work experience in advertising, marketing, promotions, or sales. Advertising, promotions, and marketing managers may travel to meet with clients or representatives of communications media.

The jobs of advertising, promotions, and marketing managers can often be stressful, particularly near deadlines. Additionally, they may travel to meet with clients or media representatives. The national average salary for a Customer Marketing Manager is $74,433 per year in United States. Filter by location to see a Customer Marketing Manager salaries in your area.

Level of Education for Sales and Marketing Manager

The average Entry Level Marketing salary is $42,687 as of January 26, 2023, but the salary range typically falls between $38,062 and $51,880. Salary ranges can vary widely depending on many important factors, including education, certifications, additional skills, the number of years you have spent in your profession. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.

The highest paying companies for marketing managers are Meta and Lyft according to our most recent salary estimates. In addition, companies like Google and Airbnb report highly competitive wages for marketing managers. Some advertising and promotions managers work more than 40 hours per week. Advertising, promotions, and marketing managers typically have work experience in advertising, marketing, promotions, or sales. For example, many managers are former sales representatives; buyers or purchasing agents; or public relations specialists. Compare the job duties, education, job growth, and pay of advertising, promotions, and marketing managers with similar occupations.

For a list of all industries with employment in Marketing Managers, see the Create Customized Tables function. Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers. Develop pricing strategies with the goal of maximizing the firm’s profits or share of the market while ensuring the firm’s customers are satisfied. Oversee product development or monitor trends that indicate the need for new products and services. Typical level of education that most workers need to enter this occupation.

Manager, Marketing Management

Most advertising, promotions, and marketing managers work full time. A bachelor’s degree is required for most advertising, promotions, and marketing management positions. These managers typically have work experience in advertising, marketing, promotions, or sales. If both location and money are important to you, then you might want to check out moving to California, Washington and Connecticut, as these three states offer the highest salaries throughout the U.S. for marketing managers.

The How to Become One tab describes how to prepare for a job in the occupation. This tab can include information on education, training, work experience, licensing and certification, and important qualities that are required or helpful for entering or working in the occupation. Marketing managers will continue to be in demand as organizations use marketing campaigns to maintain and expand their market share.

The estimated total pay for a Digital Marketing Manager is $80,291 per year in the United States area, with an average salary of $73,157 per year. The estimated total pay for a Sales and Marketing Manager is $108,730 per year in the United States area, with an average salary of $75,681 per year. The estimated total pay for a Marketing Manager is $75,118 per year in the United States area, with an average salary of $67,779 per year. The salary for a marketing manager can vary depending on the years of experience that a person has, from entry level to senior level. Data on how experience level affects total compensation is provided by the Bureau of Labor Statistics as part of their National Compensation Survey, which is based on factors such as knowledge, complexity, contacts, and environment.

Advertising, promotions, and marketing managers must manage their time and budget efficiently while directing and motivating staff members. Advertising, promotions, and marketing managers must be able to analyze industry trends to determine the most promising strategies for their organization. For https://wizardsdev.com/ advertising management positions, some employers prefer a bachelor’s degree in advertising or journalism. A relevant course of study might include classes in marketing, consumer behavior, market research, sales, communication methods and technology, visual arts, art history, and photography.

Understand the total compensation opportunity for a Manager, Marketing Management, base salary plus other pay elements

Median wage data are from the BLS Occupational Employment and Wage Statistics survey. Managers must be able to communicate effectively with a broad-based team made up of other managers or staff members during the advertising, promotions, and marketing process. Advertising managers create interest among potential buyers of a product or service.

Stand Up Management in Buffalo, NY is looking to hire a full-time Entry-Level Marketing Representative to work with our marketing department to educate our clients on our services. Our Entry Level Marketing Strategists do an exceptional job at developing our client’s brand through customized direct marketing campaigns and powerful consumer experiences. The best-paid 10 percent make $148,000, while the lowest-paid 10 percent make $111,000. The percentile wage estimate is the value of a wage below which a certain percent of workers fall. The median wage is the 50th percentile wage estimate—50 percent of workers earn less than the median and 50 percent of workers earn more than the median. Industries with the highest published employment and wages for Marketing Managers are provided.

Employers include Intel Corporation, Megaputer Intelligence and VIVA USA. These estimates are calculated with data collected from employers in all industry sectors, all metropolitan and nonmetropolitan areas, and all states and the District of Columbia. If you are thinking of becoming a Marketing Manager or planning the next step in your career, find details about the role, the career path and salary trajectory of a Marketing Manager. Below is the total pay for the top 10 highest paying companies for a Marketing Manager in United States. The wage at which half of the workers in the occupation earned more than that amount and half earned less.

In larger organizations with extensive advertising departments, different advertising managers may oversee in-house accounts and creative and media services departments. If the expenses are higher in a particular city, then the wage level will be higher as well to afford the people can opportunity to live there. This is why you’re always going to make more money in New York City for example, than in a small town.

• Oversee product development or monitor trends that indicate the need for new products and services.
• In addition, companies like Google and Airbnb report highly competitive wages for marketing managers.
• Our Entry Level Marketing Strategists do an exceptional job at developing our client’s brand through customized direct marketing campaigns and powerful consumer experiences.
• The highest paying companies for marketing managers are Meta and Lyft according to our most recent salary estimates.
• An Entry Level Marketing Salary in Leominster, MA is $44,947 as of January 26, 2023; an Entry Level Marketing Salary in Orlando, FL is $40,548 as of January 26, 2023.

Quite opposite of that list is the lowest paying states, which are Alaska, Florida, and Mississippi. The Occupational Employment and Wage Statistics program produces employment and wage estimates annually for over 800 occupations. These estimates are available for the nation as a whole, for individual states, and for metropolitan and nonmetropolitan areas. The link below go to OEWS data maps for employment and wages by state and area.

Level of Education for Marketing Manager

Filter by location to see a Marketing Manager salaries in your area. Salaries estimates are based on salaries submitted anonymously to Glassdoor by a Marketing Manager employees. The median annual wage for advertising and promotions managers was $127,150 in May 2021. The median wage is the wage at which half the workers in an occupation earned more than that amount and half earned less. The lowest 10 percent earned less than $61,250, and the highest 10 percent earned more than $208,000.